Global Floriculture Market Overview:
Floriculture or the cultivation of flowers is a branch of horticulture that includes the cultivation of ornamental plants, potted plants with flowers, nurseries, etc. Floriculture farmers focus mainly on experimenting with new varieties to improve the development of buds and flowers. The creation of buds and flowers includes the needs of growing rooms, greenhouse needs, plant nutrition, irrigation, selection of new strains and pest control. The floriculture cultivation focuses on plant spacing, pruning, the ideal flowering period, floral chapters and other parts of the plant.
Global Floriculture Market Drivers and Restraints:
The world market of floriculture depends entirely on the knowledge of cut flowers in the world, where also includes the personal income available to the consumer along with buying behavior towards the cut flower industry. Countries like India and China have the highest demand in the flower market because of their festivals and opportunities. High quality flowers are exported and imported from one country to another due to the high demand. An increase in the standard of living of the population is one of the main factors that determine the flower market. Currently, the floriculture market includes key strategies, such as garbage culture, pot culture, association and crop research.
On the contrary, it is also expected that the lack of awareness of the benefits in rural areas will diminish the growth of the floriculture market by the year 2027. The lack of responsiveness in the measures of cultivation and marketing of flowers poses two main challenges in the market of floriculture. The high cost associated with the adoption of modern technology, government policies and the support of foreign investors limit the market production.
Geographically, Floriculture market is segmented into regions of Latin America, Middle East and Africa, North America, and Europe. The Asia-Pacific is expected to experience significant growth during the forecast period. It is expected that greater knowledge of cut flowers in the region will increase the demand for floriculture during the forecast period. In addition, China and India are expected to be the main contributors to growth in the floriculture market during the forecast period. The European market accounted for the largest share of the world floriculture market in 2016 and is expected to have a CAGR of more than 5.9% between 2018 and 2027 due to the growing consumption of floriculture products in countries such as Denmark, Netherlands and Switzerland.
Key Players in Global Floriculture Market:
Major players leading in the global market are Washington Bulb Company, Inc. Selecta Klemm GmbH & Co. KG, James Finlay Limited, Beekenkamp Group, Harvest Flowers Kenya, Karen Roses, Oserian, Carzan Flowers Kenya Ltd., Karuturi Global Limited, and Dümmen Orange.
Scope of the report:
The report offers a comprehensive analysis of the industry by providing the estimations of market potential and forecasts with utmost granularity. Along this, the factors influential in effecting the market dynamics and trends are discussed in detail at the product level. Further, the performance of the market at the regional and country-level is assessed and the prospects with high growth potential are identified and debated.
The key players in the industry are profiled providing insights on their financial performance, market position and growth strategies. Comparative analysis on prime strategical activities of the market players delineating the key developments like mergers & acquisitions, collaborations and an evaluation of the competitive environment within the industry are provided. The report also offers a broad outlook of the market along with recommendations from industry experts on the opportunities for investment activity.
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