Photographic services include processes for creating durable images by recording light or through an electromagnetic radiation by means of an image sensor or chemically by means of a light sensitive photographic film. It includes editing, processing and presenting pictures as desired by customers. Photographic services include school portraits, wedding photography, special occasions and event photography.
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The global photographic services market is valued at $42 billion in 2017. Drivers of the market are growing popularity of social networking, increasing applications across various industries and emerging economies.
The photographic services market in The Business Research Company’s report is segmented into two divisions: Portrait Studios and Commercial Studios. The segments share the market in the 7:3 ratio.
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The USA was the largest country in the photographic services market in 2017, accounting for one third of the market share, followed by China and the UK.
The photographic services market is fragmented. The top five competitors in the market made up less than 5% of the total market share in 2017. Lifetouch Inc. was the largest competitor, followed by Studio Alice Co Ltd, and Getty Images, Inc. Lifetouch was founded in 1936 and is currently headquartered in Minnesota, USA. It operates through the following divisions Lifetouch National School Studios, Lifetouch Preschool Portraits, Lifetouch Portrait Studios, Lifetouch Church Directories and Portraits, Lifetouch Services.
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