Black Friday, more famously known as the biggest shopping day of the year, is around the corner. As the day marks the beginning of Christmas shopping, merchants leave no stone unturned to allure the customers with huge discounts and special deals for the ‘big shopping day’. It would be a four day weekend sale starting from Friday 25th November and ending on the Cyber Monday that is the 28th November. You will find great deals everywhere, be it the online daily deals website or high streets or supermarkets.
Trade experts at VoucherCodes.co.uk and the Centre for Retail Research forecast that British shoppers would be spending an eye watering £1.96 billion on Black Friday 2016. They say that there would be a 19% increase in sales than what it was last year. Popular items that are expected to see high sales in the UK are computer games, gadgets, clothes and more. A survey concluded that the day will see massive sales worth £2,313,760 per minute. Moreover, the trade prediction says that this year the shoppers from the UK will contribute to 60% of total Black Friday sales in Europe.
Another important trend seen over the years is that shoppers are choosing online shopping over purchasing stuff from brick and mortar shops. This year, it is expected that 30% of the shoppers would be buying stuff online while 63% shoppers would be buying from the concrete shops. Statistics suggest that online shoppers would contribute to a sale worth £1 billion, while shoppers on the high streets would bring up the total to £961m.
Such monstrous sales figures are possible as the Brits show a trend of strong affinity towards mCommerce. More and more people are buying things from their mobiles and tablets than their desktops. Reports suggest that around 59% of people would be buying things from their mobile phones on this Black Friday. In the monetary sense, we can say Brits would purchase items worth £591 million through their smart phones and tablets.
What would people buy on the Black Friday?
Well, if we look at the annual trends, then it is found that people buy everything, including Christmas gifts, household items, gadgets, toys, TV and more. A survey by YouGov concludes that 29% of Brits are planning to buy big items and it has even given some more data to ponder upon the sales of the Black Friday.
- 64% would buy gifts
- 40% would choose DVDs, computer games and books
- 37% would go for clothes, shoes and accessories
- 29% would be buying home electronics
- 29% plan to buy personal gadgets
- 28% would choose cosmetics and perfumes
- 22% are expected to buy toys
- 22% are ready to buy furniture and household items
- 13% show interest in buying alcohol
- While 8% plan to buy food items
Merchants have already started preparing their online stores and regular stores for the big shopping day. Amazon is offering a 13 day sale, which would end on Friday, November 25th. If you are not in a hurry to buy things now then wait for the Black Friday sale to get the best stuff at the least prices.